Jennifer Zyman is a editor, writer, and product expert. She is the former Testing Editor for Food & Wine. Her work has also appeared in The Atlanta Journal-Constitution, Atlanta Magazine, Bon Appétit, Eater Atlanta, The Kitchn, National Geographic, Serious Eats, Southern Living, Thrillist, and Travel + Leisure.
WHAT I CAN DO FOR YOU
Editorial & Content: I produce deeply reported editorial content grounded in hands-on experience. This includes written culinary and dining features and comparative product testing in my testing lab. I also can provide high-quality photos, social, and video content.
Product Readiness Audit: Most products don’t fail because they’re poorly made—they fail because they haven’t been tested the way the real world experiences them: through consumers and media. I help brands close that gap. With over two decades as a national culinary critic and product expert, I evaluate how a product will actually perform before it hits the market and identify exactly what needs to change to ensure it succeeds. Brands receive a detailed report with actionable recommendations and go/no-go guidance, allowing them to avoid costly missteps and launch with confidence.
Strategic Product Guidance: Bringing a product to market is only the first step—keeping it aligned with consumer expectations and editorial standards is what drives lasting success. I provide ongoing consultation and insights, including regular product performance reviews, prioritized improvement recommendations, and strategic launch guidance. This helps brands refine their offerings, stay ahead of trends, and maximize both media attention and consumer adoption.
On-Camera & Media: Available for TV, digital media, brand campaigns, and live events, I bring expert insight and credibility to every appearance.
Get in touch at jennifer@jenniferzyman.com to start the conversation.